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Posted by Rafal Deren February 1, 2012 Categories: Features

The Net Promoter question type is a fast and easy way for an organization to obtain their Net Promoter Score.

It appears as a likert scale and can be inserted anywhere within a survey. The question asks respondents to rate how likely they’d be to recommend your offering to a friend, on a scale of “Not Likely at All to Very Likely”.

In Analytics, your Net Promoter Score is automatically calculated by taking the % of people who gave you a score of 9 or 10 (promoters) and subtracting the % of people who gave you a score of 0-6 (detractors).